5 Things You Should Know About Twitter’s New Competitor - CompAsia

A new contender has emerged to challenge the dominance of Twitter. Threads, a microblogging app developed by the Instagram team, offers a fresh space for real-time updates and public conversations. 

In this blog post, we will explore everything you need to know about Threads, including what it is, how to sign up, how to use it effectively, a comparison with Twitter, and some important reminders.


What is Threads?

Threads is a social networking platform and microblogging site owned and operated by Meta Platforms, the parent company of Instagram. It allows users to share text, images, videos, and links while engaging with other users' posts through replies, reposts, and likes. 

Threads has earned the nickname "Twitter killer" because it offers many similar features and functionalities to Twitter, making it a potential alternative for users who may be seeking a new and refreshing experience. 

Threads focuses on real-time updates, public conversations, and sharing text-based content. It aims to create a positive and creative space for expressing ideas. With its rapid user growth, Threads has the potential to challenge Twitter's dominance and become a strong competitor in the social media world.


How to Sign Up on Threads: Step by Step Guide

Signing up for Threads is a breeze. Just follow these simple steps:

  1. Download the App - Go to the Apple App Store or Google Play Store and search for "Threads." Download the app to your phone.
  2. Open the App - Tap on the Threads icon to open the app.
  3. Log in with Instagram - Use your existing Instagram account to log in to Threads.
  4. Customize Your Profile - Personalize your Threads profile by adding a profile picture, bio, and username.
  5. Explore Your Feed - Start browsing your feed to see posts from people you follow and discover new content.

That's it! You're now signed up on Threads and ready to share your thoughts and engage with others. 


How to Use Threads

Threads offers a user-friendly interface that facilitates real-time interactions and conversations. Upon logging in, your feed will display posts from the accounts you follow, along with recommended content from new creators. 

You can create posts of up to 500 characters, incorporating links, photos, and videos of up to 5 minutes in length. You can also easily share your Threads posts on your Instagram story or as links on other platforms, expanding your reach and engaging with a wider audience.

One of the standout features of Threads is its emphasis on positive and productive conversations. You have control over who can mention you or reply to your posts, allowing you to filter out unwanted noise. 

Similar to Instagram, you can add hidden words to filter out replies that contain specific words. The three-dot menu gives you access to options such as unfollowing, blocking, restricting, or reporting a profile, ensuring a safe and enjoyable experience on the platform.


Threads vs Twitter: All the Similarities and Differences of the Rival Apps


Threads is brand-new

Twitter has been around for 16 years and has evolved over time. It started as a website and later adapted to the mobile app era. Threads, on the other hand, is primarily a mobile-first platform like Instagram, with the website serving as a link to the app stores.


Threads offers more freedom with sharing content

Both Threads and Twitter allow users to share images, videos, GIFs, and links in their posts. However, there are differences in the limits. 

  • Threads allows GIFs to be shared only if they are saved in your phone's gallery. 
  • Text posts on Threads can be up to 500 characters long, while basic Twitter accounts have a limit of 240 characters per Tweet. 
  • Twitter's Blue subscribers have the advantage of Tweeting up to 25,000 characters. 
  • Threads also allows up to 10 items to be shared in a post, while Twitter allows up to four items.


Threads relies heavily on Instagram

Twitter is an independent platform with its own rules and policies. Elon Musk has plans to add more features and payment capabilities to transform Twitter into a super app. 

Threads, on the other hand, relies heavily on Instagram. Its policies, login credentials, user acquisition, and more are all tied to Instagram. This dependency has helped Threads reach 100 million active users quickly, but it also means users are limited to a closely-knit ecosystem, which can be frustrating. 


Threads and Twitter have identical interface

In terms of user interface, both Threads and Twitter have similar layouts with text boxes for sharing thoughts, options for reacting, retweeting, tagging friends, and commenting on posts.


Threads does not offer direct messaging

Twitter offers direct messaging, allowing users to have private conversations and share links, images, GIFs, emojis, and text messages.

Threads, however, does not have direct messaging as Meta already offers that feature on Instagram, Facebook Messenger, and WhatsApp. Threads aims to keep things simple and assumes that most friends and followers are already on Instagram.


Threads has limited search capabilities 

When it comes to search capabilities, Twitter has a powerful search function that allows users to search for trending news, keywords, people, hashtags, and usernames. Threads' search feature is currently limited to searching for accounts, but this may change in the future.


Threads has limited customization options

Threads' feed is basic and shows posts from users you follow and trending content. Customization options are limited, but you can mute specific words or people to declutter your feed.

Twitter, on the other hand, offers extensive feed customization. You can choose to see content strictly from the accounts you follow or have a mix of relevant content and posts from followed accounts. 


Threads is ad-free (for now)

Both Meta and Twitter rely on advertising revenues and collect user data accordingly. Twitter feeds often have ads and sponsored content, although Blue subscribers see fewer ads. 

Currently, Threads is ad-free, which means the feed doesn't have advertisements. However, it also means users cannot promote their posts to reach a wider audience.


Should You Join Threads? Some Important Reminders 

User safety and community guidelines have been of utmost priority at Meta, and Threads follows suit. Users under the age of 16 (or 18 in certain countries) will have a private account by default. 

You can further enhance your safety and control your experience by utilizing the blocking, restricting, and reporting features within Threads. It's important to remember that any accounts you block on Instagram will also be blocked on the Threads app.

Another important reminder is that Threads is highly dependent on Instagram. Since your Threads account is linked to Instagram, once you join Threads, you cannot leave the platform without quitting Instagram. This closely-knit ecosystem can limit users who prefer a more independent experience.



Whether you're a content creator or just someone who enjoys casual posting, Threads offers a unique space to express your ideas, connect with others, and discover exciting content. If you're ready to try something different from Twitter, simply download Threads, sign up, and start connecting with others today.

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With a wide range of smartphones, tablets, and more, CompAsia ensures that you can find the perfect device to meet your needs at an affordable price. Don't miss out on the opportunity to own top-notch technology without breaking the bank. Visit CompAsia's website today and explore our extensive selection of secondhand devices.

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